5 brilliant TED talks that will make you a better UX designer

The 5 TED talks on my list are not strictly centered on design and besides talks from Don Norman and Paul Bennett you’ll find a great talk about empathy (a radical experiment in empathy), about storytelling (the clues to a great story) and about the beauty of data visualization. These subjects definitely are worth to be looked into.

Continue reading “5 brilliant TED talks that will make you a better UX designer”

Advertisements

An expert view of ethnographic research in design

Ethnographic research: we all have heard about it. This approach was taken over from anthropology where a researcher would completely immerse him or herself in the community/group/society he/she wants to study. In UX we practice a lighter form of ethnographic research but the basics are the same: get to know your subject of interest by getting … Continue reading An expert view of ethnographic research in design

5 kickstarter projects where a problem was the source of a smart solution

Where do smart ideas come from? A smart idea starts with a problem or a need. Innovators are the ones who first see a problem and then create a simple, ingenious solution for it. This is the process, simplified of course. Let’ s look at 5 examples of innovative ideas and see how a problem was the source of a smart solution.

Continue reading “5 kickstarter projects where a problem was the source of a smart solution”

The end of the spec – long live the experience

Technology today allows companies to turn to their audiences’ experience instead of focusing on functional challenges. Today, elements such as computing speed or storage are sufficiently available and there is no need to spend a huge amount of resources to improve these. Efforts can now go into other areas, such as orchestrating customer experiences. The … Continue reading The end of the spec – long live the experience